PEDALED
PEdALED Functional Clothing for Cycling and Everyday Life
Pedaled is a Japanese brand specializing in the development of cycling clothing and accessories. The brand was founded in 2007 by designer Hideto Suzuki after he left his career in Japanese high-end fashion to design functional and performance-oriented cycling apparel.
Innovative Products
Pedaled is known for its innovative products that range from unusual materials and colors to advanced technologies. Some examples include:
- Cycling jerseys with seven pockets, made from Performance Sensitive Skin® material and inspired by everyday all-road adventures.
- A reflective jacket designed to alert drivers, inspired by night lights.
- A breathable, lightweight cycling jacket designed to protect against the elements and extend seasonal use.
Design Philosophy
Pedaled's design philosophy is based on the belief that every feature of a garment should serve to enhance both function and performance, rather than merely aesthetics. This commitment is reflected in all of Pedaled's products, aimed at advancing cycling and encouraging further adventure.
Preferred Materials:
- Merino Wool: The Pedaled collection features natural materials such as merino wool, linen, hemp, and organic cotton, known for their breathability, moisture-wicking, and comfort.
- Natural Fibers: The collection also incorporates natural fibers like linen and hemp, recognized for their strength, elasticity, and breathability.
The development of these materials at Pedaled involves close collaboration between designers, engineers, and manufacturers, following these steps:
- Design: Pedaled's designers create designs that meet both functional and aesthetic requirements.
- Prototyping: Prototypes are developed from the designs, which are then tested and evaluated.
- Material Selection: Suitable materials are chosen based on product requirements such as comfort, function, durability, and aesthetics.
- Manufacturing: The selected materials are produced and processed to create the final products.
- Quality Control: The products are checked for quality and performance before reaching the customer.
Pedaled is committed to sustainable and environmentally friendly manufacturing, using materials that are carefully selected for both the environment and the user.
Testing and Application
Pedaled products are tested on some of the toughest rides in the world, such as the Atlas Mountain, Transcontinental, and Silk Road Mountain Races—all challenging events that they proudly support.
Conclusion:
Pedaled is an innovative Japanese brand in the cycling world, distinguished by its functional, high-performance, and aesthetically pleasing products. Its design philosophy focuses on enhancing function and performance rather than just aesthetics. The brand has established itself in the cycling community through its innovative approach and testing and application practices.